How to spot ‘useful’ vs ‘viral’ gadgets

Guide4 min

How to spot ‘useful’ vs ‘viral’ gadgets

Starter article content — edit freely. Keep the tone calm and useful.

Ask: what problem does it solve?

If the answer is vague, it’s probably just viral content.

Look for repeat use

Useful gadgets get used weekly. Viral gadgets get used once.

Check the return risk

Prefer simpler items and well-known categories when starting out.

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